





Jurlique Christmas 2012 / The concept for this year’s campaign was ‘precious gifts to treasure’ — centred around beautiful gift sets inspired by decorative arts and traditional jewelry box design. As part of Jurlique’s commitment to environmental sustainability, the boxes were designed to be kept and reused for personal precious keepsakes. Red was the predominant color used throughout the campaign as a visual link to Christmas and also celebrating good fortune in Chinese culture.